Ads: Stimulate your senses
My last post was about an ad from Wrigley’s. This time I am not going away from this company because I saw another ad from them which is unbelievable. It looks good, it is interesting, but it is dishonest. I want to have the same experience as the guy from this commercial, but I know for sure that a chewing gum will not offer the same thing. So I would not buy it for that.
If you have patience to wait for the 5Gum website to load, you can also have a look at how this product is presented; you wouldn’t believe it’s about chewing gums…
My advice for the guys from Wrigley’s would be: Wake up and realize that you are producing and selling chewing gum, not space shuttles or anything similar.
And here is the commercial I was talking about: